Package

Rebrand is a fixed-scope Denion package.

Brand exists and is holding growth back. Brand Positioning and Strategy, Brand Identity, Brand Guidelines, Messaging Framework, Website Design and Build, Company Profile and Sales Collateral, Campaign Creative and Media Plan, delivered in 10–12 weeks for one fixed price.

“We have outgrown our brand.”

Common Signs

This is for you if…

  • The business has grown, but the brand still looks like it did at the start.
  • It loses shortlists to competitors who look more established.
  • Every sales conversation starts by explaining what the company really does.
  • The website, deck and packaging no longer look like one brand.

What Changes

01

The brand looks like the company it has become.

02

Sales conversations start from the offer, not from explaining the company.

03

The website, deck and campaign look like one brand.

04

The team has guidelines, so the brand stays consistent after handover.

What's Included, and What It Costs Bought Separately

Brand Positioning and Strategy₹67,000
Brand Identity₹86,000
Brand Guidelines₹29,000
Messaging Framework₹29,000
Website Design and Build₹1,06,000
Company Profile and Sales Collateral₹39,000
Campaign Creative and Media Plan₹99,000
Rebrand package priceFrom ₹1,82,000
Brand Positioning and StrategyAED 8,100
Brand IdentityAED 10,500
Brand GuidelinesAED 3,450
Messaging FrameworkAED 3,450
Website Design and BuildAED 13,000
Company Profile and Sales CollateralAED 4,600
Campaign Creative and Media PlanAED 12,500
Rebrand package priceFrom AED 24,500
Brand Positioning and StrategySAR 8,850
Brand IdentitySAR 11,500
Brand GuidelinesSAR 3,750
Messaging FrameworkSAR 3,750
Website Design and BuildSAR 14,000
Company Profile and Sales CollateralSAR 5,100
Campaign Creative and Media PlanSAR 13,000
Rebrand package priceFrom SAR 26,000
Brand Positioning and StrategyQAR 8,100
Brand IdentityQAR 10,500
Brand GuidelinesQAR 3,450
Messaging FrameworkQAR 3,450
Website Design and BuildQAR 12,500
Company Profile and Sales CollateralQAR 4,600
Campaign Creative and Media PlanQAR 12,000
Rebrand package priceFrom QAR 23,000
Brand Positioning and StrategySGD 2,500
Brand IdentitySGD 3,300
Brand GuidelinesSGD 1,100
Messaging FrameworkSGD 1,100
Website Design and BuildSGD 4,200
Company Profile and Sales CollateralSGD 1,400
Campaign Creative and Media PlanSGD 3,850
Rebrand package priceFrom SGD 8,100
Brand Positioning and Strategy฿41,000
Brand Identity฿57,000
Brand Guidelines฿17,000
Messaging Framework฿17,000
Website Design and Build฿74,500
Company Profile and Sales Collateral฿23,000
Campaign Creative and Media Plan฿68,000
Rebrand package priceFrom ฿145,000
Brand Positioning and Strategy$1,900
Brand Identity$2,450
Brand Guidelines$800
Messaging Framework$800
Website Design and Build$2,950
Company Profile and Sales Collateral$1,100
Campaign Creative and Media Plan$2,750
Rebrand package priceFrom $5,350

Starting price

From ₹1,82,000From AED 24,500From SAR 26,000From QAR 23,000From SGD 8,100From ฿145,000From $5,350

Prices shown in INR for India.

Price includes 18% GST. Nothing further is added.

Prices shown in AED for United Arab Emirates.

This is the final price. Denion adds no tax to it.

Scope spanning both the UAE and Saudi Arabia is 1.5x the single-market retainer.

Prices shown in SAR for Saudi Arabia.

This is the final price. Denion adds no tax to it.

Scope that includes Arabic bilingual creative adds 20%, shown as its own line in the proposal.

Scope spanning both the UAE and Saudi Arabia is 1.5x the single-market retainer.

Prices shown in QAR for Qatar.

This is the final price. Denion adds no tax to it.

Scope that includes Arabic bilingual creative adds 20%, shown as its own line in the proposal.

Prices shown in SGD for Singapore.

This is the final price. Denion adds no tax to it.

Prices shown in THB for Thailand.

This is the final price. Denion adds no tax to it.

Prices shown in USD for Global.

This is the final price. Denion adds no tax to it.

A package starts at this price and scales with scope.

Payment terms for this package

  • Deposit 50%. 50% on start, 50% on final approval.
  • Milestones follow deliverables, not dates.
  • Five business days to object in writing, after which the deliverable is deemed accepted.
  • Ownership transfers on payment in full. Working files are included.
  • Two design revision rounds and one development round are included.

Full terms on Billing.

How It Runs

10–12 weeks, phase by phase.

  1. Weeks 1 to 2Audit and research
  2. Weeks 2 to 4Positioning and messaging
  3. Weeks 4 to 8Identity design
  4. Weeks 6 to 10Website design and build
  5. Weeks 9 to 12Collateral, campaign creative and roll-out

Not for You If

  • Only the logo needs refreshing. Brand Identity on its own costs less.
  • The business is still deciding what it sells.

Terms

  • Payment: banded by project value, set out on Billing
  • Invoiced from India. India: NEFT, RTGS, UPI. International: SWIFT to an Indian account.
  • One-time work has a duration, not a minimum term.
  • One-time work does not include running anything afterwards.
  • The full one-time fee credits against the first three months of a Plan started within sixty days of delivery.
Billing and Exclusions

Questions

About Rebrand.

Will we lose what customers already recognise?

Not unless it is holding the brand back. The audit in weeks 1 to 2 decides what to keep.

How many identity concepts do we see?

Up to 3 concepts, with 2 revision rounds.

Does the rebrand include the website?

Yes. A new website of up to 8 pages with a CMS, designed in the new identity.

Is signage and packaging production included?

No. Denion delivers the identity, guidelines, website, company profile and campaign creative. Printing, signage fabrication and media spend are not included.

How is it paid?

A deposit, then milestones tied to deliverables, banded by project value. The full schedule is on the Billing page.

Request a Proposal

Tell us the brand. We reply with a scope and a price.

Request a Proposal